Modern style
Open to opportunities

Hi, I’m Melissa.

Product marketing lead who turns roadmaps into launches that land — crisp positioning, tight sales enablement, and campaigns the pipeline actually feels.

Melissa Annesley

Melissa Annesley

Product Marketing Manager · B2B SaaS

📍 San Francisco, CA
By the Numbers
5
Launches led
38%
Pipeline lift
$1.2M
ARR influenced
7
Years
How I Work

Positioning that sticks

Turn product complexity into crisp messaging buyers and reps actually repeat.

Launches that land

Run cross-functional GTM — narrative, assets, enablement — on schedule.

Pipeline-minded

Tie every campaign to pipeline and revenue, not vanity metrics.

Pipeline Influenced
Trailing 12 months
Career Path

Product Marketing Manager

B2B SaaS

Own positioning, launches, and enablement for the core platform.

2022 — Present

Senior Product Marketer

Growth-stage SaaS

Led messaging + launches across two product lines.

2019 — 2022

Marketing Manager

Tech startup

Built the first demand-gen and content engine.

2017 — 2019
Skills & Tools
PositioningGTM strategySales enablementMessagingHubSpotFigmaNotionAnalytics
Worked With
StripeShopifyHubSpotAtlassianAdobe
What People Say
★★★★★

Melissa's positioning work is the reason our reps finally tell one story.

Daniel Cho · VP Marketing
★★★★★

Every launch she's run has hit on time and moved pipeline. Rare.

Sarah Lin · Director of Product

Let's talk

Open to product marketing roles — San Francisco or remote.

Melissa Annesley · Built with PitchPageModern theme